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Insights for owned growth

Playbooks, case studies, and AI tactics for creators, startups, agencies, and established teams. We share what works in the real world so you ship faster, scale safely, and keep growth you own.

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Niche Creator Strategy: How Agencies Win When “Mass Virality” Gets Harder

Mass virality is harder in 2026. Learn how an influencer agency wins with micro influencer programs, an Agency OS, and a niche flywheel across discovery, paid influencer ops, and measurement on any influencer marketing platform in the creator economy.

Parthik P.
18/02/2026
strategy-ideation
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Applied AI for Influencer Agencies: What to Automate vs What Must Stay Human

AI is rising in influencer marketing. Learn what an influencer agency should automate vs keep human, with a human-in-the-loop AI framework, influencer campaign checklists, Agency OS templates, and compliance-ready approval workflows.

Parthik P.
17/02/2026
digital-product-experiences
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Design Systems for Startups: What to Standardize Early

A practical guide for founders: what to standardize early in a startup design system and what to skip to stay fast.

Parthik P.
12/02/2026
digital-product-experiences
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Sitemap to Success: How Information Architecture Reduces Drop-offs in Complex Products (Roles, Permissions, Nav)

A practical guide to IA for complex SaaS: roles, permissions, and navigation patterns that reduce drop-offs. Includes IA testing methods and a lean sprint plan for founders.

Parthik P.
11/02/2026
news-insights
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A Creator-Specific Underwriting Model Is Emerging: Why Alternative Data and “Income Reality” Are Reshaping Credit for Creators

Discover how creator-specific underwriting uses alternative data and “income reality” to assess multi-stream creator income and build better credit products.

Parthik P.
10/02/2026
news-insights
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KOLs in Marketing: The Key Opinion Leader Playbook for Creator-Economy Products

A 2026 guide to KOL marketing: what KOLs are, KOL vs influencer, how to find and vet KOLs, measure impact, stay compliant, and build creator-economy partnerships that scale trust.

Parthik P.
04/02/2026
news-insights
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The Rise of Subscription-Based Business Models

Learn why subscription models are rising, why they fail, and how creator platforms can design onboarding, pricing, and retention systems that compound growth.

Parthik P.
31/01/2026
news-insights
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Monetization Isn’t a Feature: How Creator Revenue Systems Actually Work

Learn why monetization is infrastructure, not a toggle, and how creator platforms can design billing, payouts, and ops systems that actually scale.

Parthik P.
29/01/2026
strategy-ideation
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Product-Market Fit in 2026: A Practical Strategy Sprint That Turns Ideas Into Signal

Product-Market fit isn’t a milestone. Use a practical PMF system: JTBD interviews, competitor reality checks, market sizing, experiments, and metrics.

Parthik P.
27/01/2026

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